LucidView The reference row: one MikroTik-specific service covering Internet Management, MikroTik Management and Behaviour-Based IPS-Style Protection for operators and their managed customer sites. |
LucidView All three fronts | - DNS filtering
- Firewall Content Filter
- Malware/risk filtering
- Behaviour-Based IPS
- MikroTik Management
- Reports and flow analysis
| Model Full LucidView service for one profile. An Enforcer usually has one LucidView profile. Trial 30-day full-service free trial period, then paid normal use. LucidView does not position this as a permanent free offer. Price signal $3.84/month per LucidView profile for normal use, excluding tax. Creating an account is free. An Enforcer usually has one LucidView profile; a MikroTik can have many profiles. | LucidView bundle: DNS filtering, Firewall Content Filter, routing/NAT policy, Scheduled Reports, Dashboard Views, Behaviour-Based IPS-Style Protection, Traffic Flow Analyser, Saturation Manager and MikroTik Management in one MikroTik-specific service. |
Other Content Filters DNS and web-filter products are useful, but they usually do not provide the MikroTik enforcement, management and traffic-flow context LucidView combines. |
NextDNS Other Content Filters | - DNS filtering
- Basic reports
| Model Personal, business and education DNS plans. Trial Free quota of 300,000 DNS queries/month with all features; after quota, DNS continues as non-blocking DNS. Price signal Pro is about $2.27/month; Business is about $22.69/month per 50 employees, using the wiki's 2026-07-22 USD conversion note. | Strong precedent for full-featured DNS quota, but still DNS-only compared with LucidView's Firewall Content Filter, router visibility and traffic tools. |
CleanBrowsing Other Content Filters | - DNS filtering
- Basic reports
| Model Request/device/profile-based paid DNS filtering. Trial Free public DNS filters; no self-service paid trial called out in the referenced wiki section. Price signal Basic $8.99/month; Pro 50 $15/month; Pro 100 $30/month; MSP starts at $10/month/customer. | Shows DNS filtering can be cheap or free, while profiles, reporting, API and management are monetized. LucidView should not compete as DNS-only. |
Control D Other Content Filters | - DNS filtering
- Basic reports
| Model Endpoint-based business DNS pricing plus personal plans. Trial 14-day trial; free public DNS resolvers. Price signal SMB about $2/endpoint/month; personal plans around $3-$6/month where visible. | Management, analytics, custom rules and multi-tenancy remain paid value. LucidView should compare on MikroTik edge enforcement and operations depth. |
DNSFilter Other Content Filters | - DNS filtering
- Basic reports
| Model Business and MSP DNS filtering. Trial Trial-only public posture. Price signal Core around $1/license/month annually with a published minimum; higher tiers and MSP minimums are materially above a one LucidView profile price. | Business buyers pay when reporting, management, MSP tooling and support are included. LucidView adds Firewall Content Filter and MikroTik Management to that value story. |
OpenDNS Home / FamilyShield Other Content Filters | | Model Consumer free DNS with Cisco Umbrella as the enterprise path. Price signal $0 for consumer DNS. | Confirms that basic DNS-only filtering is not enough for LucidView positioning. LucidView must be judged on MikroTik enforcement, reporting and operations. |
FlashStart Other Content Filters | - DNS filtering
- Malware/risk filtering
- MikroTik install path
| Model Quote/trial-led content and malware filtering with MikroTik-specific positioning. Trial 15-day trial on public MikroTik flow. Price signal Company pricing starts around EUR 0.92/user/month, about $1.05/user/month using the wiki's 2026-07-22 conversion; MSP/ISP terms are quote-led. | Direct MikroTik-language competitor. FlashStart weakens any claim that LucidView has no MikroTik-specific competitor; LucidView should win on DNS plus Firewall Content Filter, Traffic Flow Analyser, Saturation Manager, MikroTik Management and clear profile pricing. |
Other MikroTik Management Solutions These products overlap with router operations, but may not be complete Internet Management and IPS services for WISPs, ISPs, MSPs and IT companies. |
MikroCloud Other MikroTik Management Solutions | - MikroTik Management
- Router reports
- DNS filtering
| Model Per-router plan with minimum account size. Trial Trial posture varies by public plan; compare against current public pricing before quoting in sales material. Price signal Basic is $125/month for 25 routers, effectively $5/router/month; Enterprise is custom and includes NetFlow reporting. | Strongest direct management comparison once LucidView presents backups, firmware, reboot, Wi-Fi, DHCP and vitals clearly. LucidView can compare as lower-priced and stronger on filtering/IPS. |
MKController Other MikroTik Management Solutions | - MikroTik Management
- Basic reports
| Model Per-device monthly plans. Trial 3-day Advanced trial. Price signal Basic starts at $3/device/month; Advanced starts at $15/device/month. | Shows MikroTik management alone can be sold around or above LucidView's $3.84/profile price, excluding tax, before adding LucidView's Firewall Content Filter, Scheduled Reports, Behaviour-Based IPS-Style Protection and congestion tools. |
MikroTik SD-WAN Other MikroTik Management Solutions | - MikroTik Management
- SD-WAN
- Basic reports
| Model Per-MikroTik monthly subscription. Price signal $5/MikroTik/month. | Direct MikroTik control-plane competitor. LucidView's $3.84/profile price, excluding tax, is a low counter-position when Firewall Content Filter, Scheduled Reports, Behaviour-Based IPS-Style Protection and operations tools are included. |
Other IPS/Security Solutions Security products can be deeper dedicated firewalls or IPS engines. LucidView's position is Behaviour-Based IPS-Style Protection for operator-managed MikroTik networks, delivered with filtering, reports and management. |
UniFi Cloud Gateways Other IPS/Security Solutions | - IDS/IPS
- Application Firewall
- Segmentation
- SD-WAN
| Model Hardware cloud gateway model with built-in security and UniFi management features. Trial Hardware purchase path; no direct LucidView-style profile trial on the referenced page. Price signal Public store signal is roughly $129-$3,499 across Cloud Gateway models; the public product page emphasizes no recurring gateway licence fees for advanced security features. | Relevant when a MikroTik admin is considering a router-platform change. LucidView counters by running on existing MikroTik routers and adding managed Content Filter policy, reporting, Traffic Flow Analyser and reseller/operator workflow. |
pfSense / OPNsense Other IPS/Security Solutions | - Firewall
- IDS/IPS
- Snort/Suricata
- VPN
| Model Firewall/router software or appliance path with IDS/IPS packages and rule feeds depending on deployment. Trial Open-source/software-led path; trial posture depends on appliance, support and deployment choices. Price signal Netgate public store signal is roughly $269-$5,299 for pfSense+ security gateways; open-source installs shift cost into hardware, setup, rulesets, support, tuning and management. | Strong for technical admins who want to self-build and tune. LucidView is the managed MikroTik path for operators that need security, Content Filter policy, reports and MikroTik Management without replacing the MikroTik estate. |
Zenarmor Other IPS/Security Solutions | - NGFW
- Web/App Filtering
- Advanced Security
- Cloud Management
| Model NGFW, SSE, ZTNA and SASE subscription plans for gateways, containers and endpoints. Trial Free and home tiers are visible alongside business plans on the referenced pricing page. Price signal NGFW Business is listed at $50/month protecting up to 25 devices per gateway; NGFW Home is listed at $9.99/month. | Useful SMB/SOHO security benchmark with public monthly pricing. LucidView is lower per MikroTik profile and more directly tied to MikroTik Management, operator delivery and reporting. |
Arista / Untangle NG Firewall Other IPS/Security Solutions | - Firewall
- Intrusion Prevention
- Filtering
- VPN
- Reports
| Model NG Firewall Complete subscription for the full app library. Trial 30-day free trial on the referenced NG Firewall Complete page. Price signal NG Firewall Complete starts at $25/month on the referenced page. | Practical SMB comparison because it packages firewall, filtering, VPN, intrusion prevention and reports in a low monthly subscription. LucidView should compete on MikroTik-specific install, fixed profile pricing and WISP/ISP/MSP delivery. |
Firewalla Other IPS/Security Solutions | - IDS/IPS
- Behaviour Analytics
- Network Flows
- VPN
- Activity Control
| Model Hardware firewall appliances with app/cloud management. Trial Hardware purchase path; no direct LucidView-style profile trial on the referenced pages. Price signal Hardware price signal includes Firewalla Purple around $409 and Gold Pro around $939-$999 where visible; Firewalla positions standard features as having no monthly fee. | Relevant when a customer site is comparing a simple security box. LucidView counters by using existing MikroTik routers and enabling WISPs, ISPs, MSPs and IT companies to provide the service. |
Fortinet / Sophos / WatchGuard / Palo Alto / Cisco Other IPS/Security Solutions | - NGFW
- IPS
- DPI
- Threat Prevention
- Security Feeds
| Model Enterprise and SMB firewall/security platforms, usually appliance, subscription, bundle, reseller or quote-led. Trial Demo, quote or channel-led depending on vendor and deployment. Price signal Fortinet's public firewall price guide says small-business firewall hardware can run $700-$1,000, and 15-100 user businesses can expect $1,500-$4,000 for hardware; security subscriptions, support and enterprise models are quote/channel-led and can move materially higher. | Security-language benchmark, not a simple replacement claim. LucidView provides Behaviour-Based IPS-Style Protection for operator-managed MikroTik networks as part of a broader MikroTik service, but should not claim to replace full enterprise NGFW suites. |
Snort / Suricata Other IPS/Security Solutions | - IDS/IPS Engine
- Rules
- Traffic Analysis
- Security Monitoring
| Model Open-source IDS/IPS engines used directly and embedded by firewall platforms. Trial Open-source path; rule subscriptions, hardware, storage and management vary by deployment. Price signal Software-engine price alone is not the whole cost; operations, tuning, rules, storage and false-positive handling matter. | Useful reference for traditional IDS/IPS expectations. LucidView should describe its own layer as Behaviour-Based IPS-Style Protection inside a managed MikroTik service, not raw IDS/IPS engine parity. |